Dr.B.Rohini ., M.Com IB., MBA., PGDCA., M.Phil., PhD.,

Assistant Professor

Department: M.Com IB

Dr.B.Rohini have done her Post Graduate studies in Commerce with International Business and awarded PhD in the year 2018.Interested in publishing research papers, which counts to be 14 in various reputed UGC Journals and Participated in 32 Seminars . And added with ten years of teaching experience, have guided 20 PG research Projects.

Have started my career at Sree Sarawathi Thyagaraja College , worked as an Assistant Professor in the M.Com IB department from 2008 to 2011. I have also worked for Shree Shankarlal Shasun Jain College for Women in the Department of Commerce – Shift I from 2012 to 2013 and 2015 to 2017 .

Grabbed the second cycle money at Nallamuthu Gounder Mahalingam College for enhancing the research skills and Awarded Financial assistance by ICSSR for organizing a National seminar on “India 2.0:Vision for India 2047- Digital Ecosystem & Harnessing Artificial Intelligence” on 24th Jan 2024.

Research Work in PhD

1.-

Determinants of Consumer Confidence

Awards

1.-

Awarded by ICSSR for organizing One Day National Seminar on “ India 2.0 :Vision for India 2047 – Digital Ecosystem & Harnessing Artificial Intelligence”

2.-

Secured First Rank in M.Com IB Degree and awarded Gold Medal at Nallamuthu Gounder Mahalingam college, Pollachi

3.-

Funded with Second Seed Money @ Nallamuthu Gounder Mahalingam College in the year 2022

Participation in Conference

1.-

Participated in the The New Frontier AI's Game changing impact on Finance at Kovai Kalaimagal College on 20/9/2024

2.-

Participated in the Digital Transformation in Business Management at Nallamuthu Gounder Mahalingam College on 10/1/2024

3.-

Participated in the Fostering Supply Chain Management strategies in G20 Nations at SIIMS on 07/12/2023

4.-

Role of Promotion Schemes in Export Trade in National Conference on Making India Self Reliant Stablise, Scale, Sustain : G20 Presidency

5.-

Overview on Viral Marketing Strategies for business promotion at Hindustan University on 13/09/2012

6.-

Attended Emerging technology and applications on 30/01/2010

7.-

Attended conference on Strategies adopted to control recession in Manufacturing Industry on 20/08/2009

8.-

Trends in Supply Chain Management at STC on 20/03/2009

Research Publications

1.-

An Outlook Of Exim Procedure Followed By Rice Exporters In Tamilnadu -An Analytical Study, Rabindra Bharati University Journal of Economics ISSN : 0975-802X,Vol. : XXVIII, No:31, 2024 with IF: 6.986., pp : 160 -169

2.-

Prospect and perception about job satisfaction in logistics Industry with special references to Coimbatore district, Madhya Bharti - Humanities and Social Sciences UGC Care Group I Journal, ISSN: 0974-0066 Vol-85 No. 13, January–June: 2024, pp : 48 – 53

3.-

Employee Engagement Parameters Followed In Selected Logistics Concerns Of Coimbatore District, Madhya Bharti -Humanities and Social Sciences, Volume Vol-85 No. 8,, Year 2024, Pages 73 -78

4.-

A study on the employee motivational factors in logistics industry, Madhya Bharti - Humanities and Social Sciences UGC Care Group I Journal, ISSN: 0974-0066 Vol-85 No. 8, January–June: 2024, pp : 56 – 61

5.-

Feasibility of Commuter On Rail Transport, Madhya Bharti -Humanities and Social Sciences UGC Care Group I Journal, ISSN: 0974-0066 Vol-85 No. 8, January–June: 2024, pp : 49 -55

6.-

User Perception On Coimbatore International Airport, Madhya Bharti -Humanities and Social Sciences UGC Care Group I Journal, ISSN: 0974-0066 Vol-85 No. 8, January– June: 2024, pp : 43 -48

7.-

Challenges of Dairy Product Exporters in Coimbatore City – An investigative study, South India journal of Social Sciences, ISSN : 0972 – 8945 , Vol.XXI,No.11, July – December 2023, pp : 14 - 20

8.-

To Study The Impact Of Drug Addiction And Their Lifestyle Below The Age Of 25 With Reference To Pollachi Taluk, Madhya Bharti -Humanities and Social Sciences, ISSN 0974-0066 ,Vol. 83, No. 18, January - June : 2023,Pages 95 -101

9.-

To Study The Impact Of Drug Addiction And Their Lifestyle above The Age Of 25 With Reference To Pollachi Taluk, Madhya Bharti -Humanities and Social Sciences, , Volume 83, Year 2023, Pages 131 -136

10.-

Coconut and its allied commodities exporter’s awareness of Government Export promotion schemes and predicting the India’s coconut cultivation volume –An Analytical Study, Mukt Sahbd Journal, September, 2022, Volume XI, Issue IX, pp : 946-959, 2347/3150

11.-

Coconut Exporter’s Awareness, Perception And Attitude Towards Various Government Coconut Promotion Schemes & It’s Services With Reference To Pollachi Taluk-An Investigative Study, , 0776-3808

12.-

Challenges and Prospects of Coconut Exporters in Indian Perspectives- An Investigative Study, DOGO Rangsang, Vol. 11, Issue. 12, No. 01, December: 2021 pp : 106 -111,

13.-

Customers Preference towards Gems and Jewellery during pandemic period and its price fluctuations with reference to Coimbatore City – An Investigative Study, Strad Research , 2021

14.-

A study on Consumer Confidence, Indian Journal of Commerce & Management Studies, Volume VIII, Special Issue, September 2017,Pp : 101 – 109, 2249-0310

15.-

Consumer Awareness on Economic Indicators article was published in International Journal of Advanced Research in Computer Science and Management Studies in May 2016

Workshop FDP

1.-

Attended Workshop on Implication of Digital Financial Inclusion Supporting Rural Women Economic Empowerment in Western Tamil nadu at Nallamuthu Gounder Mahalingam College on 20/2/2024

2.-

Participated in Workshop on Implementation of outcome based education : Opportunities and Challenges - Learning Outcome based curriculum framework at Nallamuthu Gounder Mahalingam College on 20/3/2023

3.-

Attended Workshop on Intellectual Property Rights on 23/12/2021

4.-

Attended Workshop Identification of Research Problem and Application of Statistical Tools in Social Science Research , at Nallamuthu Gounder Mahalingam College on 27 - 01 -2010

5.-

FDP on Integrating NEP 2020 into Higher Education : Strategies for Faculty Development and Curriculum Innovation from 02/09/2024 to 06/09/2024

6.-

FDP On Yoga for Emotional Stability at Nallamuthu Gounder Mahalingam College from 25-07-202 to 02-08-2024

7.-

FDP on AI Tools for Teaching on 22/06/2024 from 27-05-2024 to 31-05-2024

8.-

FDP on Digital Marketing from 27-05-2024 to 31-05-2024

9.-

FDP On Yoga for Healthy Life at Nallamuthu Gounder Mahalingam College from 29-01-2024 to 06-02-2024

10.-

FDP on Application of Artificial Intelligence for effective teaching pedagogy from 11-12-2023 to19-12-2023

11.-

FDP on Emerging Trends & Challenges in Commerce & Management Education from 19-09-2023 to 26-09-2023

12.-

FDP on From Research to Publication from 04-09-2023 to 11-09-2023

13.-

FDP on Quality Education for Nation Building from 31-07-2023 to 08-08-2023

14.-

FDP on Design and Development of Industry led Curriculum in Technological Era from 14-12-2022 to 22-12-2022

15.-

FDP on Investor Education & Awareness on 21 - 10 -2021

16.-

FDP on Changing Dimensions in Commerce Education from 20-10-2021 to 27-10-2021

17.-

FDP on Next Generation Teachers from 24-09-2021 to 04-10-2021

18.-

FDP on Funding Agencies for Project Proposals on 20-07-2021

Books / Monograph

1.-

Chief Editor in " India 2.0 :Vision for India 2047 – Digital Ecosystem & Harnessing Artificial Intelligence” , Volume 1 [978-93-94004-31-3] & 2 , [978-93-94004-60-3]

Research Guidance

1.-

Nil